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Today Tomorrow and Forever - In Loving Memory Of Elvis Presley

Rags To Riches

Home
This is an Intimate Bioscopic Experience
Elvis - The Man, The Myth And The Facts!
A Presley Picture Is The Only Sure Thing In Hollywood
He Was The Greatest Entertainer That Ever Lived!
Elvis Lives On Stage!
Elvis - I'll Remember You!
The Albums Made By EP
Number One Singles Artist
The Greatest Recording Artist Ever
The King's Music
The King's Castle
The Day The Music Really Did Die!
The King's Queen
Daddy's Little Girl!
When The King Met The Fab Four
Musicians/Singers With The King
GI Blues
The Only UK Visit
Only From The Waist Up
The Good Old Boys!
Elvis: Wanted Dead Or Alive
Elvis' Beloved Parents
The Brain Behind The King!
The Girls Who Shared His Life!
The Home Of Rock 'n' Roll
If You're Lookin For Trouble
Viva Las Vegas
Dreams Come True In Blue Hawaii
Elvis In Concert 1977
Elvis' Shadow
Almost Better Then The Real King!
EP's Loyal Fans
EP - Forever An Icon
Keeping Elvis Alive

EPE Keeping the King Alive!

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From virtual bankruptacy in 1977, Elvis's estate now makes over $100 million a year.

In his lifetime, Elvis generated revenues of almost 4 billion dollars, yet when he died he left an estate worth just $7 million, everything he owned was visible - Glaceland, cars, homes in LA. Elvis never even had a pension fund.

Glaceland was costing half a million dollars a year to run, most of which went on security. The Internal Revenue Service was demanding millions in death duties. There was no money coming in from song reyaities. It was possible that Glaceland would have been sold!

When Vernon died in 1979, Priscilla Presley was among the executors of his will. She set about forming Elvis Presley Enterprises (EPE), named after the original EPE that Col. Tom Parker had created back in the 1950's. The first thing she did was spend half a million dollars refurbishing Glaceland to be more she remembered it - In other words, removing most of Linda Thompson's decor. She opened in 1982 and recouped her money in 40 days!

Right from the Elvis's funeral, enterprising types had been selling everything from memorial t-shirts to phials of Glaceland earth, from right under the Presley's nose. Lawyer Roger Rickman drew up a bill that became known as the Tennessee Celebrity Rights Law, passed in 1983. This retrospectively granted that the rights and image of any star would automatically pass to that person's heirs. EPE was about to gain control of the Elvis merchandising industry.

The first thing EPE copyrighted was the epitaph on Elvis's grave.

Fans write in daily with ideas for Elvis merchandise. Most ideas are rejected on the grounds of taste. One idea was to convert the Circle G Ranch into a cemetery for Elvis fans. If EPE approves an idea, strict quality control rules are put in place. For example, no incensee is allowed to use a picture of Elvis looking overweight!

With all the power, comes the paranoia. EPE really doesnt like anybody else having anything to do with Elvis. They stopped the production of a ballet about Elvis by the Peter Schauffus Ballet Company of Demark. They even tried to make it illegal to be an Elvis impersonator. They even tried to copyright ' thankyouverymuch'. Today, after alot fo court battles and extreme unpleasantness, the use of Elvis's name and image in books and films is protected under the freedom of speech legislation.

EPE's number one enemy is Sid Shaw, a British fan and owner of Elvisly Yours. Elvisly Yours won a landmark legal battle against EPE and is now legally permitted to sell Elvis merchandise to all of the world, except the US. You can visit Elvisly Yours in the flesh at 233 Baker Street, London or at www.elvisly-yours.com

EPE's heavy handedness infuriates Sid Shaw. In his essay hitled ' Disgraceland', devlivered to the Elvis symposium 2003-04, he writes ' I know of no business anywhere in the world that is so altrnates nearly all people associated with the business - EPE are the complete antithesis to Elvis.

EPE has nonetheless recognised a need to reflect something of Elvis's outlook on life. It formed the Elvis Presley Charitable Foundation, and now sopports numerous charities, just like Elvis did.

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Elvis will NEVER die!

COPYRIGHT INFORMATION.
This website is run and maintained by Rebecca Stone. I have borrowed pictures, infomation and other materials from different websites. I will give them the credit where it's due. The biography is all mine and if you wanna use it, please ask for my permission. Otherwise enjoy your stay here with me in the wonderful world of Elvis Aaron Presley.
Copyright: Rebecca Stone 2005

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